Google Ads
Let your coding agent query Google Ads accounts for spend issues, impression share, and creative performance instead of clicking through the web UI.
Overview
Google Ads MCP is a MCP server for the Grow phase that exposes 22 tools so agents can diagnose Google Ads spend, impression share, and asset performance.
What is this MCP server?
- 22 MCP tools for Google Ads account inspection and reporting
- Spend diagnosis and impression share analysis from the agent
- Asset performance visibility for creative and ad-level decisions
- stdio npm package @zleventer/google-ads-mcp (v1.0.1)
- OAuth 2.0 plus Google Ads developer token configuration
- 22 MCP tools documented for Google Ads
- Server version 1.0.1 on npm as @zleventer/google-ads-mcp
- Requires GOOGLE_ADS_DEVELOPER_TOKEN plus OAuth client credentials
Community signal: 1 GitHub stars.
What problem does it solve?
Switching between your IDE and Google Ads to debug spend and auction metrics breaks flow and makes it hard for an agent to act on live account data.
Who is it for?
Indie founders or solo marketers who already run Google Ads and want agent-assisted spend and performance analysis with proper API credentials in place.
Skip if: Builders without a approved Google Ads developer token, OAuth setup, or any live ad account to query.
What do I get? / Deliverables
Your agent can pull Google Ads diagnostics and performance context on demand so you adjust bids, budgets, and creatives with fewer manual exports.
- Agent-callable reads across 22 Google Ads-focused MCP tools
- Account-level spend and impression share context for optimization decisions
- Asset performance signals usable in agent-written summaries or tickets
Recommended MCP Servers
Journey fit
Paid search optimization and budget diagnosis happen after launch when you are scaling acquisition and need data-driven fixes. Spend diagnosis, impression share, and asset metrics are analytics workflows, not one-off distribution setup.
How it compares
MCP integration to the Google Ads API, not a campaign copywriting or landing-page skill.
Common Questions / FAQ
Who is Google Ads MCP for?
Solo builders and small teams who use AI coding agents daily and manage Google Ads accounts with API access configured.
When should I use Google Ads MCP?
Use it during Grow when you need spend diagnosis, impression share checks, or asset performance reviews while shipping product fixes in the same session.
How do I add Google Ads MCP to my agent?
Install @zleventer/google-ads-mcp from npm, set stdio transport, and provide GOOGLE_ADS_DEVELOPER_TOKEN, client ID, client secret, and a refresh token with adwords scope.