Search Ads 360 MCP Server
Query Search Ads 360 reporting, pull cross-engine insights, and upload offline conversions from your coding agent.
Overview
Search Ads 360 MCP Server is a MCP server for the Grow phase that provides SA360 reporting via query language, insights, and offline conversion upload.
What is this MCP server?
- Search Ads 360 reporting through a dedicated query language interface
- Insights surfacing for cross-account search performance
- Offline conversion upload to reconcile CRM or sales data
- stdio @cesteral/sa360-mcp v1.0.0 with optional streamable-http deployment
- Part of the cesteral mcp-open-advertising suite on GitHub
- Server version 1.0.0
- npm package @cesteral/sa360-mcp
- stdio and streamable-http remote transports
What problem does it solve?
Pulling unified search reports and uploading offline conversions in SA360 is tedious when you only have an agent shell and no time for manual exports.
Who is it for?
Builders already on Search Ads 360 who want agent-run reporting and attribution uploads across managed search accounts.
Skip if: First-time advertisers without SA360, or anyone who only needs a single-network Microsoft or Pinterest MCP without enterprise reporting.
What do I get? / Deliverables
Your agent can run SA360 queries, fetch insights, and post offline conversions so grow-stage decisions reflect real revenue signals.
- Report result sets from SA360 query language calls
- Insight summaries returned to the agent context
- Uploaded offline conversion batches linked to campaigns
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Journey fit
Search Ads 360 is used after campaigns run across engines to analyze performance and close the loop on attribution. Query-language reporting, insights, and offline conversion uploads are analytics and measurement work more than initial campaign creation.
How it compares
Enterprise search analytics MCP, not a lightweight single-platform ads CRUD server.
Common Questions / FAQ
Who is Search Ads 360 MCP Server for?
Solo operators and small teams with Search Ads 360 access who measure multi-engine search spend through AI agents.
When should I use Search Ads 360 MCP Server?
Use it in grow when you need query-based reports, insights, or offline conversion uploads tied to live campaigns.
How do I add Search Ads 360 MCP Server to my agent?
Install @cesteral/sa360-mcp 1.0.0 for stdio with SA360 API credentials, or point your MCP client at your deployed /sa360-mcp/mcp remote URL.