Cowork Sales

Cowork Sales

Your personalized daily sales ritual, attached to your Cowork AI OS.

A Claude Cowork plugin (also runs in Claude Code) that gives you a daily sales rhythm — personalized to where YOUR buyers actually hang out. 7-phase setup wizard. Channel-aware brief every morning. Reach-out writer for warm conversations. Optional Top 100 relationship engine. Everything ties back to what's already in your business brain, so it knows your offer, your buyers, and your voice before it gives you a single suggestion.

Built by Nuno Tavares for VCInc cohort students and anyone who knows they should do daily sales activity — but keeps skipping it because they don't have a clear system.

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The 4 skills

Skill	What it does
/onboard-sales	7-phase personalized wizard. Reads your business context, figures out which of the 8 channels fits you best, sets up your preferences, and ends with your first brief in hand. ~13 minutes.
/daily-sales-ritual	Channel-aware daily fire. 3-column brief (what to do today, who to reach out to, what to say) plus a Next Move so you always know the one action to take right now.
/rro-email	Universal reach-out writer. 12-line email skeleton built around a real readiness check. Works for warm intros, re-engagement, referral asks, and partnership outreach. Three sequence variants included.
/dream-100	Top 100 relationship engine. Tracks the 100 people who could change your business — and builds toward it even if your list starts at zero. Switches modes automatically as your list grows.

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Install

Option 1 — Marketplace UI (recommended)

1. Open Claude Cowork → click your name (top right) → Customize
2. Click +Plugins → Add Marketplace
3. Search for automatedmarketer/cowork-sales → click Install

Option 2 — Slash command

/plugin marketplace add automatedmarketer/cowork-sales
/plugin install cowork-sales@cowork-sales

🍎 ✅ Mac install (recommended): zip upload

⚠️ Already tried installing this plugin before? Read this first.

Cowork has a known Mac quirk: if you've previously uploaded a plugin with the same name (even a failed or stale attempt), the next upload is silently rejected — no error toast, no log line, the new zip just doesn't replace the old one. This happens because Cowork sends overwrite=false on every upload and there's no UI affordance to override it.

Fix before you re-upload (30 seconds):

1. 🗑️ Open Claude Cowork → Settings → Customize → Plugins (or Skills, depending on Cowork version)
2. Find any existing entry for cowork-sales — including manually-repacked attempts or stale uploads
3. Remove / delete it (trash icon, "Uninstall", or "Remove")
4. 🔄 Quit Cowork fully → relaunch (clears the in-memory marketplace cache)
5. Proceed to the install steps below

If this is your first time installing this plugin, skip this section.

This is the recommended install path for all Mac users. It bypasses Anthropic's open Cowork-on-macOS bugs (🚧 #26951, 🚧 #28125) and works on every Cowork build that supports plugin uploads. Workaround confirmed by users in #39400.

⏱️ 6 steps, ~30 seconds

1. 📦 Download the latest cowork-sales-v0.1.0.zip (or cowork-sales.zip) from the Releases page → Assets. Don't extract it. Keep the file as a single .zip.

   ⚠️ Important: download the zip from the Releases page, NOT the green ❌ Download ZIP button at the top of the repo page. That button wraps the repo in an outer folder (cowork-sales-main/) which double-nests the plugin and breaks Cowork's validator.

2. ⚙️ Open Claude Cowork (the middle tab in Claude Desktop) → click your name (top right) → Settings.
3. 🔌 Customize → Browse plugins → look for the option to upload a custom plugin file.

   💡 Menu wording varies slightly between Cowork versions — look for "Upload", "Custom plugin", or "From file".

4. 📤 Drag in the zip. Wait for confirmation.
5. 🚀 Open a brand new Cowork task (skills load on session start, not retroactively).
6. Type /onboard-sales and follow the wizard.

💡 Why this is the recommended Mac path: Anthropic closed #27196 ("All Anthropic plugins fail in Cowork on macOS") as not planned — they don't currently intend to fix the marketplace path on Mac. The zip-upload path is effectively the supported install method on macOS going forward.

🐛 Troubleshooting

Symptom	What to do
🤐 Upload appears to succeed but plugin doesn't update / still showing old version	You have a stale entry from a previous upload attempt. Remove the old entry first (see the "Already tried installing" callout at the top of this section). Cowork silently rejects same-name re-uploads.
🔍 Can't find "Upload" / "Custom plugin" option	Look for "From file" / "Local plugin" / "Add manually". If genuinely absent, your Cowork version is older than the upload feature — 🔄 quit, update Claude Desktop, relaunch.
📄 Upload rejects the file	Confirm the file extension is .zip (not .plugin). Re-download directly from the Releases page; don't rename.
🚫 Plugin uploads but /onboard-sales does nothing	Open a brand new Cowork task. Skills load on session start, not retroactively.
👻 Plugin disappears after restart	That's 🚧 #38429 — Anthropic-side persistence bug. 🔄 Re-upload the zip after restart.

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Quick start

/onboard-sales

That's it. The wizard walks you through 7 phases — about 13 minutes total. It reads your business-brain.md to understand your offer and your buyers, then asks a few questions to pick the right channels for you. When it's done, you have your first daily brief ready to act on.

The wizard is resumable — close it any time, pick up where you left off.

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Requirements

• cowork-ai-os >= 0.10 — must be installed and onboarded first (the wizard needs about-me/business-brain.md to exist)
• Gmail connector — for reading sent history and drafting reach-outs
• Fathom connector — for pulling context from past sales calls

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Optional pairings

Plugin	What it adds
cowork-obsidian >= 0.5	Mirror your briefs + contact notes into your vault automatically
cowork-research >= 0.1	Pull prospect intel (website audits, LinkedIn context) directly into your reach-out drafts

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The 8 channels

The wizard will suggest 1–2 of these based on your business type. You confirm which ones fit, and your daily ritual pulls tactics from those channels every day.

Channel	What it is
Owned email list	Your newsletter or broadcast list — people who already said yes
Social presence	Your profile + content on whichever platform your buyers use
Online communities	Groups, forums, Slack channels, Discord servers where your buyers gather
Search & content	Blog posts, YouTube videos, SEO — buyers finding you
Cold outreach	Direct messages to people you haven't met yet
In-person & events	Conferences, meetups, local networking
Borrowed audience	Podcasts, newsletters, joint ventures — showing up where someone else built the crowd
Paid ads	Running ads on any platform to put your offer in front of buyers

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The 3 foundations

Every skill in this plugin is built on the same three rules:

• Lazy-load — Sales context only loads when a sales skill fires. Your session doesn't carry the weight of your entire contact list and offer library unless you're actually doing sales work.
• Self-improving — Every time a skill runs, it captures what worked and what didn't. Your daily ritual gets sharper the longer you use it.
• Actionable — Every output ends with a Next move: block. One action, clearly stated, with a reason. No output leaves you wondering what to do next.

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License

MIT — yours forever.

Author

Nuno Tavares — Newsletter: automatedmarketer.net · YouTube: @AutomatedMarketer

Issues / contact

github.com/AutomatedMarketer/cowork-sales/issues