
Marketing Skills
Route solo-builder marketing work across 42 specialist skills—from content and SEO to CRO, channels, and growth—via the marketing-ops orchestrator.
Overview
marketing-skills is a journey-wide agent skill bundle that routes solo builders through 42 marketing specialists across seven pods via marketing-ops and a shared marketing-context foundation.
Install
npx skills add https://github.com/alirezarezvani/claude-skills --skill marketing-skillsWhat is this skill?
- 42 production marketing skills organized into 7 specialist pods plus foundation and ops router
- Pods: Content (8), SEO (5), CRO (6), Channels (5), Growth, Intelligence, and Sales coverage
- marketing-context foundation for brand voice, audience, and goals before specialist runs
- marketing-ops router dispatches to the correct pod skill from one SKILL.md entry
- 27 stdlib-only Python tools supporting workflows without extra pip deps
- 42 marketing skills in 7 specialist pods
- 27 Python tools (stdlib-only)
- marketing-context foundation plus marketing-ops orchestration router
Adoption & trust: 2k installs on skills.sh; 17.5k GitHub stars; 2/3 security scanners passed (skills.sh audits).
What problem does it solve?
You have a product to promote but ad-hoc chat prompts scatter your brand, skip SEO/CRO depth, and do not pick the right marketing workflow.
Who is it for?
Solo founders who want a structured marketing skill library and router instead of one-off copy prompts across launch and growth.
Skip if: Teams that only need a single transactional email template or builders with no marketing surface yet (pure backend libraries).
When should I use this skill?
Any marketing task where you want the ops router to select among content, SEO, CRO, channels, growth, intelligence, or sales skills after loading foundation context.
What do I get? / Deliverables
You load marketing-ops once and get directed to the correct pod skill (content, SEO, CRO, channels, growth, etc.) with foundation context and optional Python tools applied consistently.
- Routed execution via the correct pod SKILL.md
- Channel-ready copy, SEO artifacts, or CRO recommendations depending on selected skill
Recommended Skills
Journey fit
Useful at every journey phase - explore requirements and options before committing to a direction.
Where it fits
Sharpen landing page copy and offer clarity using the CRO pod before you commit build scope.
Pick the SEO pod for schema, architecture, or AI-search visibility once the site is ready to index.
Route through marketing-ops to Channels skills for email, ads, or social launches.
Use Growth and lifecycle-oriented skills for onboarding sequences and retention experiments.
Lean on intelligence-oriented skills to interpret campaign performance and feed the next content cycle.
How it compares
Orchestrated 42-skill marketing division with router—not a single CRO checklist or an MCP analytics server.
Common Questions / FAQ
Who is marketing-skills for?
Solo and indie builders using Claude Code, Codex, Cursor, OpenClaw, or compatible agents who run content, SEO, CRO, ads, email, and growth tasks from one repo.
When should I use marketing-skills?
Use it across Validate (landing copy), Launch (SEO, distribution, ads), and Grow (lifecycle, analytics, content)—start with marketing-ops whenever you need the right specialist pod.
Is marketing-skills safe to install?
It is primarily prose and stdlib Python helpers; review the Security Audits panel on this page and vet any outbound API or ad-platform actions in child skills before live spend.
SKILL.md
READMESKILL.md - Marketing Skills
# Marketing Skills Division 42 production-ready marketing skills organized into 7 specialist pods with a context foundation and orchestration layer. ## Quick Start ### Claude Code ``` /read marketing-skill/marketing-ops/SKILL.md ``` The router will direct you to the right specialist skill. ### Codex CLI ```bash codex --full-auto "Read marketing-skill/marketing-ops/SKILL.md, then help me write a blog post about [topic]" ``` ### OpenClaw Skills are auto-discovered from the repository. Ask your agent for marketing help — it routes via `marketing-ops`. ## Architecture ``` marketing-skill/ ├── marketing-context/ ← Foundation: brand voice, audience, goals ├── marketing-ops/ ← Router: dispatches to the right skill │ ├── Content Pod (8) ← Strategy → Production → Editing → Social ├── SEO Pod (5) ← Traditional + AI SEO + Schema + Architecture ├── CRO Pod (6) ← Pages, Forms, Signup, Onboarding, Popups, Paywall ├── Channels Pod (5) ← Email, Ads, Cold Email, Ad Creative, Social Mgmt ├── Growth Pod (4) ← A/B Testing, Referrals, Free Tools, Churn ├── Intelligence Pod (4) ← Competitors, Psychology, Analytics, Campaigns └── Sales & GTM Pod (2) ← Pricing, Launch Strategy ``` ## First-Time Setup Run `marketing-context` to create your `marketing-context.md` file. Every other skill reads this for brand voice, audience personas, and competitive landscape. Do this once — it makes everything better. ## Pod Overview | Pod | Skills | Python Tools | Key Capabilities | |-----|--------|-------------|-----------------| | **Foundation** | 2 | 2 | Brand context capture, skill routing | | **Content** | 8 | 5 | Strategy → production → editing → humanization | | **SEO** | 5 | 2 | Technical SEO, AI SEO (AEO/GEO), schema, architecture | | **CRO** | 6 | 0 | Page, form, signup, onboarding, popup, paywall optimization | | **Channels** | 5 | 2 | Email sequences, paid ads, cold email, ad creative | | **Growth** | 4 | 2 | A/B testing, referral programs, free tools, churn prevention | | **Intelligence** | 4 | 4 | Competitor analysis, marketing psychology, analytics, campaigns | | **Sales & GTM** | 2 | 1 | Pricing strategy, launch planning | | **Standalone** | 4 | 9 | ASO, brand guidelines, PMM strategy, prompt engineering | ## Python Tools (27 scripts) All scripts are stdlib-only (zero pip installs), CLI-first with JSON output, and include embedded sample data for demo mode. ```bash # Content scoring python3 marketing-skill/content-production/scripts/content_scorer.py article.md # AI writing detection python3 marketing-skill/content-humanizer/scripts/humanizer_scorer.py draft.md # Brand voice analysis python3 marketing-skill/content-production/scripts/brand_voice_analyzer.py copy.txt # Ad copy validation python3 marketing-skill/ad-creative/scripts/ad_copy_validator.py ads.json # Pricing scenario modeling python3 marketing-skill/pricing-strategy/scripts/pricing_modeler.py # Tracking plan generation python3 marketing-skill/analytics-tracking/scripts/tracking_plan_generator.py ``` ## Unique Features - **AI SEO (AEO/GEO/LLMO)** — Optimize for AI citation, not just ranking - **Content Humanizer** — Detect and fix AI writing patterns with scoring - **Context Foundation** — One brand context file feeds all 42 skills - **Orchestration Router** — Smart routing by keyword + complexity scoring - **Zero Dependencies** — All Python tools use stdlib only