Create An Asset
Turn prospect context, audience, and deal purpose into a branded sales asset—landing page, deck, one-pager, or workflow demo—for follow-ups and closes.
Overview
Create an Asset is an agent skill most often used in Grow (also Validate landing, Launch distribution) that produces prospect-specific landing pages, decks, one-pagers, or workflow demos from deal context.
Install
npx skills add https://github.com/anthropics/knowledge-work-plugins --skill create-an-assetWhat is this skill?
- Slash command /create-an-asset with optional company name and natural-language briefs
- Inputs grid: prospect context, audience (Exec/Technical/Ops/Mixed), purpose, and format
- Format picker: interactive landing page, deck-style, one-pager, or workflow demo
- Sample prompts for manufacturing pain points, exec audiences, and Snowflake workflow mocks
- Post-build edits: brand colors, new sections, shorten copy on request
- Four asset formats: interactive landing page, deck-style, one-pager, workflow demo
- Four input dimensions: prospect, audience, purpose, format
Adoption & trust: 1.6k installs on skills.sh; 19.6k GitHub stars; 2/3 security scanners passed (skills.sh audits).
What problem does it solve?
You have call notes and a vague idea of what to send a prospect but no time to hand-build a polished deck, page, or integration story.
Who is it for?
Solo builders running sales themselves who need fast, contextual collateral after discovery calls or before exec meetings.
Skip if: Teams that already have locked brand templates and a dedicated design ops pipeline, or purely internal engineering docs with no prospect narrative.
When should I use this skill?
Use /create-an-asset, /create-an-asset [CompanyName], or natural language like “Create an asset for [Company]” when you have prospect context and need a chosen sales format.
What do I get? / Deliverables
You get a format-matched asset aligned to audience and deal stage, then refine sections and branding in follow-up prompts until it is ready to send or present.
- Interactive landing page, deck, one-pager, or workflow demo content
- Iterable sections you can refine for brand and length
Recommended Skills
Journey fit
Spans multiple journey phases - primary shelf plus alternate fits below.
Canonical shelf is Grow content because the skill produces customer-facing collateral that supports pipeline and lifecycle conversations after you have something to sell. Outputs are narrative and visual assets (decks, one-pagers, demos) aimed at prospects rather than product code.
Where it fits
After a COO call, generate a deck-style asset highlighting supply chain visibility pain for the exec team.
Spin a focused interactive landing page for one named prospect before a paid pilot conversation.
Package a workflow demo narrative for outbound email showing AI plus the prospect’s data warehouse.
Shorten an existing one-pager for a late-stage alignment meeting before close.
How it compares
Deal-story generator and format picker, not a generic SEO blog writer or app-store listing optimizer.
Common Questions / FAQ
Who is create-an-asset for?
Founders and small teams who sell their own product and want agent-built sales assets from prospect notes and audience goals.
When should I use create-an-asset?
In Grow when following up on deals or preparing meetings; in Validate when you need a prospect-specific landing or one-pager; in Launch when packaging a narrative for outbound distribution.
Is create-an-asset safe to install?
It may process sensitive prospect and transcript data you provide—avoid pasting secrets; review the Security Audits panel on this Prism page before use in regulated accounts.
SKILL.md
READMESKILL.md - Create An Asset
# Create an Asset — Quick Reference ## Invoke ``` /create-an-asset /create-an-asset [CompanyName] "Create an asset for [Company]" ``` --- ## Inputs at a Glance | Input | What to Provide | |-------|-----------------| | **(a) Prospect** | Company, contacts, deal stage, pain points, transcripts | | **(b) Audience** | Exec / Technical / Ops / Mixed + what they care about | | **(c) Purpose** | Intro / Follow-up / Deep-dive / Alignment / POC / Close | | **(d) Format** | Landing page / Deck / One-pager / Workflow demo | --- ## Format Picker | If you need... | Choose... | |----------------|-----------| | Impressive multi-tab experience | **Interactive landing page** | | Something to present in a meeting | **Deck-style** | | Quick summary to leave behind | **One-pager** | | Visual of how systems connect | **Workflow demo** | --- ## Sample Prompts **Basic:** ``` Create an asset for Acme Corp ``` **With context:** ``` Create an asset for Acme Corp. They're a manufacturing company struggling with supply chain visibility. Met with their COO last week. Need something for the exec team. ``` **Workflow demo:** ``` Mock up a workflow for Centric Brands showing how they'd use our product to monitor contract compliance. Components: our AI, their Snowflake warehouse, and scanned PDF contracts. ``` --- ## After It's Built | Want to... | Say... | |------------|--------| | Change colors | "Use our brand colors instead" | | Add a section | "Add a section on security" | | Shorten it | "Make it more concise" | | Fix something | "The CEO's name is wrong, it's Jane Smith" | | Get PDF | "Give me a print-friendly version" | --- ## Output - Self-contained HTML file - Works offline - Host anywhere (Netlify, Vercel, GitHub Pages, etc.) - Password-protect via your hosting provider --- *That's it. Provide context → answer questions → get asset → iterate.* # Create an Asset **For Sales Teams Everywhere** Generate professional, customer-ready sales assets in minutes. No design skills required. --- ## What It Does This skill creates tailored sales assets by asking you about: 1. **Your prospect** — who they are, what you've discussed 2. **Your audience** — who's viewing, what they care about 3. **Your purpose** — what you want to achieve 4. **Your format** — how you want to present it Then it researches, writes, designs, and builds a polished asset you can share with customers. --- ## Supported Formats | Format | Best For | Output | |--------|----------|--------| | **Interactive Landing Page** | Exec meetings, value prop presentations | Multi-tab page with demos and calculators | | **Deck-Style** | Formal presentations, large audiences | Linear slides with navigation | | **One-Pager** | Leave-behinds, quick summaries | Single-scroll executive summary | | **Workflow / Architecture Demo** | Technical deep-dives, POC proposals | Interactive diagram with animated flow | --- ## Quick Start ### Option 1: Simple prompt ``` Create an asset for Acme Corp ``` ### Option 2: With context ``` Create an asset for Acme Corp. I met with their VP Engineering last week - they're struggling with slow release cycles and want to improve developer productivity. This is for a follow-up with their technical team. ``` ### Option 3: Workflow demo ``` I want to mock up a workflow showing how a customer would use our product to automate their invoice processing. The flow is: invoices come in via email → our AI extracts data → validates against their ERP → flags exceptions for human review. ``` --- ## What Gets Created ### Interactive Landing Page - Tabbed navigation - Company metrics and research - Use case demos - ROI calculator - Professional dark theme with prospect's brand colors ### Deck-Style - Title slide with both logos - Agenda - Content slides (one message per slide) - Summary and next steps - Speaker notes included ### One-Pager - Hero statement - 3 key value points - Proof point - Clear CTA ### Workflow Demo - Visual component nodes - Anim