Brand Guidelines
Apply Anthropic’s official palette, type stack, and styling rules to slides, docs, or UI artifacts without hand-copying hex codes.
Overview
Brand Guidelines is an agent skill for the Build phase that applies Anthropic’s official colors and typography to artifacts that need the company look-and-feel.
Install
npx skills add https://github.com/billevansonline/brand-guidelines --skill brand-guidelinesWhat is this skill?
- Documents main colors (Dark `#141413`, Light `#faf9f5`, Mid/Light grays) plus Orange, Blue, and Green accents
- Typography: Poppins for headings (24pt+), Lora for body with Arial/Georgia fallbacks
- Smart font application preserves readability when custom fonts are missing
- Triggered when brand colors, style guidelines, or company design standards apply
- Post-processing styling for any artifact that should match Anthropic’s look-and-feel
- 4 main colors plus 3 accent colors documented
- Headings 24pt+ use Poppins; body uses Lora with Arial/Georgia fallbacks
Adoption & trust: 540 installs on skills.sh; 3/3 security scanners passed (skills.sh audits).
What problem does it solve?
You are producing a deck, doc, or UI mockup and need Anthropic-accurate colors and fonts without hunting style guides or guessing token values.
Who is it for?
Solo builders formatting presentations, PDFs, or UI drafts that must match Anthropic brand standards quickly.
Skip if: Teams building a custom design system from scratch, non-Anthropic brands, or production CSS architecture without referencing these tokens.
When should I use this skill?
Brand colors or style guidelines, visual formatting, or company design standards apply to an artifact.
What do I get? / Deliverables
Artifacts use the documented palette and type rules with sensible fallbacks, so branded output is consistent across your next edits.
- Artifacts styled with Anthropic main and accent colors
- Typography applied per heading vs body rules
Recommended Skills
Journey fit
Visual identity is applied while you are producing build-phase deliverables (interfaces, exports, branded collateral), not during idea research or ops monitoring. Frontend and presentation layers are where color, typography, and layout tokens must match corporate guidelines on real artifacts.
How it compares
Use for tokenized corporate styling on deliverables, not as a full component library or generic theme generator.
Common Questions / FAQ
Who is brand-guidelines for?
Indie and solo builders using AI coding agents who need Anthropic’s official colors and typography applied to documents, slides, or visual artifacts during product work.
When should I use brand-guidelines?
During Build (frontend or docs) when brand colors, style guidelines, or visual formatting apply; also when polishing launch or grow content that must stay on Anthropic identity.
Is brand-guidelines safe to install?
Review the Security Audits panel on this Prism page and the skill’s LICENSE.txt terms before relying on it in a commercial workflow.
SKILL.md
READMESKILL.md - Brand Guidelines
# Anthropic Brand Styling ## Overview To access Anthropic's official brand identity and style resources, use this skill. **Keywords**: branding, corporate identity, visual identity, post-processing, styling, brand colors, typography, Anthropic brand, visual formatting, visual design ## Brand Guidelines ### Colors **Main Colors:** - Dark: `#141413` - Primary text and dark backgrounds - Light: `#faf9f5` - Light backgrounds and text on dark - Mid Gray: `#b0aea5` - Secondary elements - Light Gray: `#e8e6dc` - Subtle backgrounds **Accent Colors:** - Orange: `#d97757` - Primary accent - Blue: `#6a9bcc` - Secondary accent - Green: `#788c5d` - Tertiary accent ### Typography - **Headings**: Poppins (with Arial fallback) - **Body Text**: Lora (with Georgia fallback) - **Note**: Fonts should be pre-installed in your environment for best results ## Features ### Smart Font Application - Applies Poppins font to headings (24pt and larger) - Applies Lora font to body text - Automatically falls back to Arial/Georgia if custom fonts unavailable - Preserves readability across all systems ### Text Styling - Headings (24pt+): Poppins font - Body text: Lora font - Smart color selection based on background - Preserves text hierarchy and formatting ### Shape and Accent Colors - Non-text shapes use accent colors - Cycles through orange, blue, and green accents - Maintains visual interest while staying on-brand ## Technical Details ### Font Management - Uses system-installed Poppins and Lora fonts when available - Provides automatic fallback to Arial (headings) and Georgia (body) - No font installation required - works with existing system fonts - For best results, pre-install Poppins and Lora fonts in your environment ### Color Application - Uses RGB color values for precise brand matching - Applied via python-pptx's RGBColor class - Maintains color fidelity across different systems