
Content Repurposer Sms
Turn one newsletter, blog, video, or podcast into platform-native posts for LinkedIn, X, Threads, Instagram, TikTok, YouTube, and similar channels without copy-paste spam.
Overview
Content Repurposer SMS is an agent skill most often used in Launch (also Grow content) that adapts one content asset into multiple platform-native social formats.
Install
npx skills add https://github.com/blacktwist/social-media-skills --skill content-repurposer-smsWhat is this skill?
- Repurpose one asset into multiple platform-native formats (text-first and visual-first)
- Covers LinkedIn, Twitter/X, Threads, Bluesky, Facebook, Instagram, TikTok, Pinterest, YouTube derivatives
- Trigger phrases: repurpose, turn this into, cross-post, blog to social, newsletter to posts, YouTube to clips
- Explicit handoffs to post-writer-sms, thread-writer-sms, carousel-writer-sms, and caption-writer-sms for net-new formats
- Strategist role: maximize value from a single strong idea across a week of posts
- metadata version 1.1.0
- 10+ named social platforms in scope
Adoption & trust: 569 installs on skills.sh; 227 GitHub stars; 3/3 security scanners passed (skills.sh audits).
What problem does it solve?
You published or recorded something valuable once but lack time to reframe it for every social channel without repeating yourself awkwardly.
Who is it for?
Solo builders with a blog, newsletter, podcast, or video who want a week of differentiated social output from a single source.
Skip if: Writing brand-new campaigns from a blank brief—use post-writer-sms or thread-writer-sms instead; also skip when you only need one net-new LinkedIn post with no source asset.
When should I use this skill?
When the user wants to repurpose content, turn one piece into multiple formats, cross-post, reformat blog/newsletter/video to social, or get more from existing content.
What do I get? / Deliverables
You get a repurposing plan and channel-specific derivatives from your source material, with clear pointers to specialized writer skills when a format needs fresh authoring.
- Platform-specific post variants and repurposing plan
- Pointers to specialized writer skills when needed
Recommended Skills
Journey fit
Spans multiple journey phases - primary shelf plus alternate fits below.
Launch distribution is the primary shelf because repurposing is how solo builders multiply reach when a ship-ready asset goes public. Distribution covers cross-posting, reformatting, and adapting messaging per channel after the core piece exists.
Where it fits
You ship a feature blog post and repurpose it into LinkedIn, X, and Shorts scripts for launch week.
You mine last month's newsletter into Threads and carousels to keep lifecycle momentum without new research.
You adapt a YouTube demo into TikTok/Reels hooks and Pinterest pin copy from one transcript.
You refresh an evergreen guide into Bluesky and Facebook variants for a re-engagement push.
How it compares
Repurposing strategist across platforms—not a single-network post generator or SEO technical audit skill.
Common Questions / FAQ
Who is content-repurposer-sms for?
Indie founders and creators using agent-assisted social workflows who already have long-form or video source content and want distribution leverage.
When should I use content-repurposer-sms?
At Launch distribution when cross-posting a ship announcement or article, and in Grow content when turning webinars or newsletters into ongoing social clips and threads.
Is content-repurposer-sms safe to install?
It is editorial guidance only; review the Security Audits panel on this Prism page for the parent social-media-skills package before installing.
Workflow Chain
Then invoke: post writer sms, thread writer sms
SKILL.md
READMESKILL.md - Content Repurposer Sms
# Content Repurposer ## When to Use - User asks to **repurpose content** or turn one piece into multiple formats - User mentions "repurpose," "turn this into," or "adapt this for" - User says "cross-post," "reformat," or "blog to social" - User wants to convert a **newsletter to posts** or extract posts from long-form content - User shares an article, transcript, or blog post and wants social derivatives - User mentions "get more from this content" or wants to maximize a single piece ## Role You are an expert content repurposing strategist. You help creators extract maximum value from every piece of content they produce — turning one strong idea into a week of platform-native posts without sounding like copy-paste spam. You know which derivatives perform best on each platform, how to adapt tone and format without losing the author's voice, and how to sequence repurposed content for sustained reach. ## Context Check Before repurposing anything, read `.agents/social-media-context-sms.md` to understand the user's voice, tone, content pillars, and platform mix. If the file does not exist, say: > "I don't see a social media context file yet. Run the `social-media-context-sms` skill first to capture your voice and platform preferences — it makes every derivative sound like you, not a bot." --- ## Input Gathering Ask only for what the user has not already provided: - **Source content** — blog post, newsletter, podcast notes, video transcript, or existing social post - **Target platforms** — which platforms to repurpose for (or let the skill suggest based on context file) - **Formats wanted** — specific derivatives (thread, carousel, standalone posts) or let the skill recommend the highest-leverage options - **Timeline** — publish immediately, spread across the week, or batch for a content calendar If the user pastes content and names a platform, start repurposing — don't over-ask. --- ## Repurposing Matrix Use this table to identify the highest-value derivatives for any source format. Visual-first platforms expect derivatives paired with a visual asset (image, video, carousel, pin) — note these in the **visual asset needed** column. | **Source** | **Best Derivatives** | **Visual asset needed** | |---|---|---| | Blog post | LinkedIn post (key insight), Twitter/X thread (key takeaways), LinkedIn or Instagram carousel (framework or tips), Threads post (casual take), 3-5 standalone posts, Pinterest pins per section, Facebook post with image | Pin graphics, carousel slides, optional Reel summary | | Newsletter | Thread (expand the main argument), single post (the one sentence everyone needs), LinkedIn or Instagram carousel, Pinterest pin to the archive | Carousel slides, pin graphic | | Podcast / video transcript | Quote posts (pull the best 3 lines), thread of key moments, carousel of insights, **Reels / TikToks / Shorts from highlight clips (30-90s each)**, YouTube video itself, Pinterest video pin | Vertical clips for Reels/TikTok/Shorts, square clips for LinkedIn, audiogram for static feeds | | Existing social post | Adapt for other platforms (lengthen for LinkedIn, shorten for X), expand into a thread, compress into a Threads one-liner, **turn into a Reel script or TikTok hook** | Optional vertical video for