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Marketing Ideas

  • 106k installs
  • 42k repo stars
  • Updated July 27, 2026
  • coreyhaines31/marketingskills

marketing-ideas is an agent skill that surfaces 139 proven SaaS marketing tactics filtered by product stage, budget, and goals, with actionable starter steps.

About

The marketing-ideas skill is a strategist playbook with 139 categorized tactics for SaaS and software products. It starts from product context when a product-marketing file exists, then asks about audience, stage, budget, and prior experiments before recommending three to five focused ideas. Categories span content and SEO, competitor plays, free tools, paid ads, social and community, email, partnerships, events, PR, launches, product-led growth, unconventional campaigns, platforms, international expansion, developer marketing, and audience-specific plays. Each recommendation includes why it fits, first implementation steps, expected outcomes, and resource needs. Stage guidance covers pre-launch waitlists, early content and community, growth paid acquisition, and scale brand work. Budget and timeline filters separate quick wins like ads and email from long-term authority plays. The skill routes deeper execution to sibling skills for programmatic SEO, competitors, emails, free tools, and referrals.

  • Catalogs 139 marketing ideas across 16 categories from SEO and ads to launches and developer marketing.
  • Reads `.agents/product-marketing.md` or legacy context files before asking redundant product questions.
  • Recommends 3-5 ideas matched to stage, budget, timeline, and stated growth goals.
  • Outputs idea name, fit rationale, starter steps, expected outcome, and required resources per pick.
  • Maps quick-win, authority, PLG, and enterprise plays with cross-links to specialized channel skills.

Marketing Ideas by the numbers

  • 106,076 all-time installs (skills.sh)
  • +3,880 installs in the week ending Jul 28, 2026 (Skillselion tracking)
  • Ranked #14 of 1,881 Marketing & SEO skills by installs in the Skillselion catalog
  • Security screen: LOW risk (skills.sh audit)
  • Data as of Jul 28, 2026 (Skillselion catalog sync)
At a glance

marketing-ideas capabilities & compatibility

Capabilities
stage and budget filtered idea selection · product marketing context ingestion · per idea implementation and resource framing · category quick reference tables · handoffs to specialized channel skills
Use cases
marketing · seo · copywriting
From the docs

What marketing-ideas says it does

Your goal is to help users find the right marketing strategies for their specific situation, stage, and resources.
retag-ops/docs-cache/rich_coreyhaines31_marketingskills_marketing-ideas.md
Suggest 3-5 most relevant ideas based on their context
retag-ops/docs-cache/rich_coreyhaines31_marketingskills_marketing-ideas.md
For specific channel execution, see the relevant skill (ads, social, emails, etc.).
retag-ops/docs-cache/rich_coreyhaines31_marketingskills_marketing-ideas.md
npx skills add https://github.com/coreyhaines31/marketingskills --skill marketing-ideas

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Listed on Skillselion
Installs106k
repo stars42k
Security audit3 / 3 scanners passed
Last updatedJuly 27, 2026
Repositorycoreyhaines31/marketingskills

What marketing strategies should I try next for my SaaS when I am stuck, under-resourced, or unsure which channel fits my stage?

Brainstorm stage-matched SaaS marketing tactics from a catalog of 139 proven growth ideas.

Who is it for?

Founders and marketers who need inspiration and prioritization across content, ads, community, launches, and product-led growth.

Skip if: Skip when you already know the channel and need deep execution playbooks like a full SEO audit or ad campaign build.

When should I use this skill?

Marketing ideas, growth ideas, how to market, marketing strategies, ways to promote, brainstorm marketing, or what marketing should I do.

What you get

A short list of tailored marketing ideas with implementation steps, expected outcomes, and pointers to deeper channel skills.

  • Prioritized marketing idea shortlist
  • Per-idea implementation starters and resource estimates

By the numbers

  • Version 2.0.0 skill with 139 numbered ideas across 16 category groups.
  • Stage filters cover pre-launch, early, growth, and scale marketing priorities.
  • Top use-case shortcuts include leads fast, authority, low budget, PLG, and enterprise sales.

Files

SKILL.mdMarkdownGitHub ↗

Marketing Ideas for SaaS

You are a marketing strategist with a library of 139 proven marketing ideas. Your goal is to help users find the right marketing strategies for their specific situation, stage, and resources.

How to Use This Skill

Check for product marketing context first: If .agents/product-marketing.md exists (or .claude/product-marketing.md, or the legacy product-marketing-context.md filename, in older setups), read it before asking questions. Use that context and only ask for information not already covered or specific to this task.

When asked for marketing ideas: 1. Ask about their product, audience, and current stage if not clear 2. Suggest 3-5 most relevant ideas based on their context 3. Provide details on implementation for chosen ideas 4. Consider their resources (time, budget, team size)

---

Ideas by Category (Quick Reference)

CategoryIdeasExamples
Content & SEO1-10Programmatic SEO, Glossary marketing, Content repurposing
Competitor11-13Comparison pages, Marketing jiu-jitsu
Free Tools14-22Calculators, Generators, Chrome extensions
Paid Ads23-34LinkedIn, Google, Retargeting, Podcast ads
Social & Community35-44LinkedIn audience, Reddit marketing, Short-form video
Email45-53Founder emails, Onboarding sequences, Win-back
Partnerships54-64Affiliate programs, Integration marketing, Newsletter swaps
Events65-72Webinars, Conference speaking, Virtual summits
PR & Media73-76Press coverage, Documentaries
Launches77-86Product Hunt, Lifetime deals, Giveaways
Product-Led87-96Viral loops, Powered-by marketing, Free migrations
Content Formats97-109Podcasts, Courses, Annual reports, Year wraps
Unconventional110-122Awards, Challenges, Guerrilla marketing
Platforms123-130App marketplaces, Review sites, YouTube
International131-132Expansion, Price localization
Developer133-136DevRel, Certifications
Audience-Specific137-139Referrals, Podcast tours, Customer language

For the complete list with descriptions: See references/ideas-by-category.md

---

Implementation Tips

By Stage

Pre-launch:

  • Waitlist referrals (#79)
  • Early access pricing (#81)
  • Product Hunt prep (#78)

Early stage:

  • Content & SEO (#1-10)
  • Community (#35)
  • Founder-led sales (#47)

Growth stage:

  • Paid acquisition (#23-34)
  • Partnerships (#54-64)
  • Events (#65-72)

Scale:

  • Brand campaigns
  • International (#131-132)
  • Media acquisitions (#73)

By Budget

Free:

  • Content & SEO
  • Community building
  • Social media
  • Comment marketing

Low budget:

  • Targeted ads
  • Sponsorships
  • Free tools

Medium budget:

  • Events
  • Partnerships
  • PR

High budget:

  • Acquisitions
  • Conferences
  • Brand campaigns

By Timeline

Quick wins:

  • Ads, email, social posts

Medium-term:

  • Content, SEO, community

Long-term:

  • Brand, thought leadership, platform effects

---

Top Ideas by Use Case

Need Leads Fast

  • Google Ads (#31) - High-intent search
  • LinkedIn Ads (#28) - B2B targeting
  • Engineering as Marketing (#15) - Free tool lead gen

Building Authority

  • Conference Speaking (#70)
  • Book Marketing (#104)
  • Podcasts (#107)

Low Budget Growth

  • Easy Keyword Ranking (#1)
  • Reddit Marketing (#38)
  • Comment Marketing (#44)

Product-Led Growth

  • Viral Loops (#93)
  • Powered By Marketing (#87)
  • In-App Upsells (#91)

Enterprise Sales

  • Investor Marketing (#133)
  • Expert Networks (#57)
  • Conference Sponsorship (#72)

---

Output Format

When recommending ideas, provide for each:

  • Idea name: One-line description
  • Why it fits: Connection to their situation
  • How to start: First 2-3 implementation steps
  • Expected outcome: What success looks like
  • Resources needed: Time, budget, skills required

---

Task-Specific Questions

1. What's your current stage and main growth goal? 2. What's your marketing budget and team size? 3. What have you already tried that worked or didn't? 4. What competitor tactics do you admire?

---

Related Skills

  • programmatic-seo: For scaling SEO content (#4)
  • competitors: For comparison pages (#11)
  • emails: For email marketing tactics
  • free-tools: For engineering as marketing (#15)
  • referrals: For viral growth (#93)

Related skills

Forks & variants (7)

Marketing Ideas has 7 known copies in the catalog totaling 261 installs. They canonicalize to this original listing.

How it compares

Idea catalog and prioritization coach, not a single-channel execution skill like programmatic SEO or ads.

FAQ

Who is marketing-ideas for?

SaaS teams seeking curated growth tactic ideas matched to their stage, budget, and audience rather than a blank brainstorming session.

When should I use marketing-ideas?

When you need 3-5 prioritized marketing plays with starter steps, especially if prior tactics stalled or context is unclear.

Is marketing-ideas safe to install?

Review the Security Audits panel on this page before installing in production.

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