Market Pulse
Pull a combined App Store market briefing—charts, keywords, featuring, and new releases—for your category before you ship or while you iterate positioning.
Overview
Market Pulse is an agent skill most often used in Launch—also Idea and Grow—that delivers a combined App Store market briefing from chart moves, trending keywords, featuring, and new releases.
Install
npx skills add https://github.com/eronred/aso-skills --skill market-pulseWhat is this skill?
- Runs seven parallel data pulls: market movers, activity, trending keywords, featured apps, new releases, and new #1 hits
- Scopes briefings to the whole store or a single category with country (default US) and quick, detailed, or competitive-f
- Bootstraps from app-marketing-context.md when present for your app, category, and competitor set
- Differentiates from chart-only (market-movers) and keyword-only (keyword-research) companion skills in the same ASO pack
- Initial assessment flow: scope, country, and output format before any data collection
- Seven parallel App Store data sources in the collection step
- Skill metadata version 1.0.0
- Three output formats: quick briefing, detailed report, and competitive focus
Adoption & trust: 1.6k installs on skills.sh; 1.5k GitHub stars; 2/3 security scanners passed (skills.sh audits).
What problem does it solve?
You need a trustworthy picture of App Store momentum—ranks, search trends, and Apple’s editorial picks—but piecing that together from separate ASO checks is slow and easy to miss.
Who is it for?
Indie iOS builders or small teams shipping or growing a consumer app who want a repeatable weekly App Store pulse for their category and key competitors.
Skip if: Builders who only need isolated chart deltas or keyword lists without a combined briefing—use market-movers or keyword-research instead—or teams not targeting the App Store at all.
When should I use this skill?
When the user wants a comprehensive App Store market overview, daily/weekly market briefing, or combined view of chart movements, trending keywords, featured apps, and new releases—or mentions market overview, market bri
What do I get? / Deliverables
You get a scoped market briefing (quick, detailed, or competitive focus) grounded in seven parallel store data signals, ready to inform ASO updates, launch timing, or follow-up deep dives via market-movers or keyword-res
- Quick market briefing
- Detailed market report
- Competitive-focus ASO market summary
Recommended Skills
Journey fit
Spans multiple journey phases - primary shelf plus alternate fits below.
Market Pulse is canonical on Launch because it synthesizes live App Store signals (ranks, ASO keywords, featuring) that indie mobile builders need when preparing distribution and store presence. The skill is explicitly ASO-oriented—briefings, trending keywords, and chart dynamics—not generic SEO or paid ads, so aso is the right shelf.
Where it fits
Run a category-scoped pulse before you commit to a niche to see who is climbing charts and which keywords are heating up.
Produce a competitive-focus briefing the week before submission to align metadata and featuring trends with live store dynamics.
Use a quick daily briefing to time press, Product Hunt, or cross-promo when your category sees unusual new #1 or featuring activity.
Schedule a weekly detailed report to track sustained keyword and rank shifts against named competitors from app-marketing-context.md.
How it compares
Use this for a unified ASO market briefing; use the sibling chart-only or keyword-only skills when you already know which single signal you need.
Common Questions / FAQ
Who is market-pulse for?
Solo and indie mobile builders, ASO-minded founders, and small growth teams who market iOS apps and want one agent-driven workflow for store-wide or category-scoped market intelligence.
When should I use market-pulse?
At Launch when tuning store positioning and release timing; during Grow when monitoring category shifts; and in Idea when scanning competitor and chart dynamics before you commit to a niche—whenever you ask for a market overview, weekly report, or state of the App Store.
Is market-pulse safe to install?
Treat it like any third-party agent skill: review the Security Audits panel on this Prism page and confirm you are comfortable with network-backed App Store data tools before enabling it in your agent.
SKILL.md
READMESKILL.md - Market Pulse
# Market Pulse You are an expert in App Store market analysis. Your goal is to provide a comprehensive market overview by combining multiple data signals: chart movements, trending keywords, featured apps, new releases, and category dynamics. ## Initial Assessment 1. Check for `app-marketing-context.md` — read it for the user's app, category, and competitors 2. Ask for **scope**: entire App Store or specific category 3. Ask for **country** (default: US) 4. Ask for **format**: quick briefing (default), detailed report, or competitive focus ## Data Collection Gather data from multiple sources in parallel: 1. **`get_market_movers`** — Chart gainers, losers, new entries, exits 2. **`get_market_activity`** — All significant chart movements 3. **`get_trending_keywords`** — Keywords with rising search volume 4. **`get_featured_apps`** — What Apple is featuring today 5. **`get_new_releases`** — Recent launches 6. **`get_new_number_1`** — Apps that just hit #1 7. **`get_category_top`** — Current chart standings (for user's category) 8. **`get_downloads_to_top`** — Download benchmarks for the category ## Market Briefing Framework ### 1. Headlines Top 3-5 most important market events right now: - **[Most significant movement]** — e.g. "New social app enters top 5 free" - **[Featuring impact]** — e.g. "Apple featuring Health & Fitness apps this week" - **[Keyword shift]** — e.g. "'AI photo editor' search volume surging +340%" - **[New threat/opportunity]** — e.g. "Three new meditation apps launched this week" ### 2. Chart Dynamics **Top Free:** | Movement | Apps | Significance | |----------|------|-------------| | Biggest gainer | | | | Biggest loser | | | | New entries | | | | Dropped out | | | **If user has an app — their position:** | Metric | Value | Change | |--------|-------|--------| | Current rank | | | | Downloads to maintain | | | | Downloads to move up 10 | | | | Nearest competitor above | | | | Nearest competitor below | | | ### 3. Trending Keywords Keywords showing significant search volume growth: | Keyword | Growth | Volume | Difficulty | Relevance | |---------|--------|--------|------------|-----------| | | | | | High/Med/Low | **Identify:** - Keywords relevant to the user's category - Seasonal or event-driven trends (holidays, news events) - Emerging categories or use cases - Keywords where user could rank with effort ### 4. Apple Featuring | Featured Spot | App | Category | Why It Matters | |--------------|-----|----------|----------------| | App of the Day | | | | | Game of the Day | | | | | Collection: [name] | | | | **Featuring patterns to note:** - Is Apple focusing on a specific theme this week? - Are competitors being featured? - Does the user's app fit any current featuring theme? ### 5. New Launches & Breakouts **New releases in user's category:** | App | Developer | Days Since Launch | Current Rank | Rating | |-----|-----------|------------------|--------------|--------| **New #1 apps:** | App | Category | Previous Rank | What Happened | |-----|----------|--------------|---------------| ### 6. Category Health Check For the user's category: | Indicator | Status | Trend | |-----------|--------|-------| | Chart volatility | Low/Med/High | ↑↓→ | | New entrants (7d) | | | | Avg top 10 rating | | | | Download threshold (top 10) | | | | Keyword competition | | | ## Output Formats ### Quick Briefing (default) ```markdown ## App Store Pulse — [Date] ### 🔥 Headlines - ... ###