Contest Page Generator
Structure and copy for giveaway, contest, or sweepstakes landing pages tied to Gleam, Woobox, or custom tools to capture emails and viral shares.
Overview
Contest Page Generator is an agent skill most often used in Launch (also Grow) that plans and optimizes giveaway, contest, and sweepstakes pages for signups and viral sharing.
Install
npx skills add https://github.com/kostja94/marketing-skills --skill contest-page-generatorWhat is this skill?
- Initial assessment: campaign type, prize, tool (Gleam, Woobox, Viralsweep), and primary goal (email, social, referrals)
- Section map: headline, prize, rules, actions, and legal/eligibility blocks for compliant sweepstakes
- Reads `.claude/project-context.md` or `.cursor/project-context.md` when present for product and campaign goals
- Optimized for e-commerce promos, SaaS launches, and community growth virality
- Pairs with website-structure for sitewide planning—not a substitute for full IA
Adoption & trust: 740 installs on skills.sh; 586 GitHub stars; 3/3 security scanners passed (skills.sh audits).
What problem does it solve?
You have a prize and a promo tool in mind but no structured contest page with rules, CTAs, and sections that convert visitors into entries and shares.
Who is it for?
Indie SaaS or shop owners launching a timed giveaway with Gleam/Woobox and needing compliant copy structure fast.
Skip if: Full marketing site information architecture or non-promotional product pages—use website-structure or other page generators instead.
When should I use this skill?
User wants to create, optimize, or audit a giveaway, contest, or promotional campaign page, or mentions giveaway, contest, sweepstakes, promo, Gleam, Woobox, or viral campaign.
What do I get? / Deliverables
You get a campaign-type assessment and a section-by-section page plan you can implement in Gleam, Woobox, or a custom landing page, ready to pair with broader site planning via website-structure when needed.
- Campaign assessment (type, prize, tool, goal)
- Section-level page structure for contest/giveaway URL
Recommended Skills
Journey fit
Spans multiple journey phases - primary shelf plus alternate fits below.
Promotional campaign pages are canonical on Launch because they ship at go-to-market moments; the same pattern repeats in Grow for ongoing referral and community campaigns. Distribution is the right shelf for contest URLs, prize messaging, and share mechanics that pull new users into the funnel.
Where it fits
Draft a Win-[Prize] headline, rules, and entry actions before publishing the Gleam embed on launch day.
Reuse the section map for a quarterly referral contest aimed at reactivating existing users.
Prototype a lightweight contest page to test prize appeal before committing to a full marketing stack.
How it compares
Page blueprint generator for one promotional URL, not a sitewide structure or API marketing landing skill.
Common Questions / FAQ
Who is contest-page-generator for?
Solo builders and small teams running giveaways, sweepstakes, or referral promos on e-commerce, SaaS, or community products who want agent-guided section copy and layout.
When should I use contest-page-generator?
At Launch when distributing a new promo or contest link; in Grow when refreshing lifecycle campaigns; whenever you mention giveaway, Gleam, Woobox, sweepstakes, or viral campaign page work.
Is contest-page-generator safe to install?
It is procedural marketing guidance with no mandated shell or network access in the skill body; review the Security Audits panel on this catalog page before installing from any third-party skills repo.
SKILL.md
READMESKILL.md - Contest Page Generator
# Pages: Giveaway / Contest Guides giveaway and contest pages for promotional campaigns. Drives signups, engagement, and viral sharing. Often uses Gleam, Woobox, Viralsweep, or similar. Common for e-commerce, SaaS launches, and community growth. **When invoking**: On **first use**, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On **subsequent use** or when the user asks to skip, go directly to the main output. ## Initial Assessment **Check for project context first:** If `.claude/project-context.md` or `.cursor/project-context.md` exists, read it for product and campaign goals. Identify: 1. **Type**: Giveaway, contest, sweepstakes, referral campaign 2. **Prize**: Product, discount, cash; value and appeal 3. **Tool**: Gleam, Woobox, Viralsweep, custom 4. **Primary goal**: Email signup, social follows, referrals ## Page Structure | Section | Purpose | |---------|---------| | **Headline** | "Win [Prize]" or "Enter the [Contest Name]" | | **Prize** | What they win; image, value, appeal | | **Rules** | How to enter; eligibility; end date | | **Actions** | Required actions (email, follow, share) | | **Countdown** | Urgency; end date visible | | **Legal** | Official rules link; disclosure | ## Best Practices ### Conversion - **Low friction**: Email only for entry; optional bonus entries for shares - **Urgency**: Countdown; limited spots or time - **Social proof**: "X people entered"; "Last day" ### Legal - **Official rules**: Required; link to full terms - **Eligibility**: Age, region, exclusions - **Disclosure**: FTC-compliant; no purchase necessary ### Tools - **Gleam, Woobox, Viralsweep**: Embed or link - **UTM**: Track campaign source - **Landing page**: Custom page + embed; or tool's hosted page ## Output Format - **Headline** and prize copy - **Rules** summary - **Entry actions** (required, bonus) - **Legal** checklist - **Tool** integration notes ## Related Skills - **discount-marketing-strategy**: Contest prize = discount; promo campaign design - **landing-page-generator**: Contest page is a landing page; apply LP principles - **disclosure-page-generator**: Affiliate/sponsor disclosure if applicable - **popup-generator**: Contest popup to drive traffic