Podcast Marketing
- 1.4k installs
- 787 repo stars
- Updated June 9, 2026
- kostja94/marketing-skills
local-seo is an agent skill for optimize local seo with google business profile, nap consistency, and citations.
About
The local-seo skill is designed for optimize local SEO with Google Business Profile, NAP consistency, and citations. SEO: Local Guides local SEO: Google Business Profile, NAP consistency, and citation building. Businesses with accurate NAP across 40+ authoritative sites see ~19% higher visibility in Google Maps. Invoke when the user mentions local SEO, Google Business Profile, NAP, citations, or Maps ranking.
- Incorrect or outdated data.
- Duplicate entries.
- Missing listings on key directories.
- NAP (exact format for consistency).
- GBP optimization checklist.
Podcast Marketing by the numbers
- 1,420 all-time installs (skills.sh)
- +38 installs in the week ending Jul 29, 2026 (Skillselion tracking)
- Ranked #386 of 1,879 Marketing & SEO skills by installs in the Skillselion catalog
- Security screen: LOW risk (skills.sh audit)
- Data as of Jul 31, 2026 (Skillselion catalog sync)
podcast-marketing capabilities & compatibility
- Capabilities
- incorrect or outdated data · duplicate entries · missing listings on key directories · nap (exact format for consistency)
- Use cases
- seo
What podcast-marketing says it does
When the user wants to optimize for local search, set up Google Business Profile, or build local citations. Also use when the user mentions "local SEO," "Google Business Profile,"
When the user wants to optimize for local search, set up Google Business Profile, or build local citations. Also use when the user mentions "local SEO," "Google
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| Installs | 1.4k |
|---|---|
| repo stars | ★ 787 |
| Security audit | 3 / 3 scanners passed |
| Last updated | June 9, 2026 |
| Repository | kostja94/marketing-skills ↗ |
How do I optimize local seo with google business profile, nap consistency, and citations?
Optimize local SEO with Google Business Profile, NAP consistency, and citations.
Who is it for?
Local businesses improving Maps visibility, GBP, and directory citations.
Skip if: Skip for national programmatic SEO without local storefront or service-area focus.
When should I use this skill?
User mentions local SEO, Google Business Profile, NAP, citations, or Maps ranking.
What you get
Completed local-seo workflow with documented commands, files, and expected deliverables.
- Podcast growth plan
- Distribution checklist
- Content calendar guidance
Files
SEO: Local
Guides local SEO: Google Business Profile, NAP consistency, and citation building. Businesses with accurate NAP across 40+ authoritative sites see ~19% higher visibility in Google Maps. Use this skill when optimizing for local search, setting up GBP, or auditing citations.
When invoking: On first use, if helpful, open with 1–2 sentences on what this skill covers and why it matters, then provide the main output. On subsequent use or when the user asks to skip, go directly to the main output.
Initial Assessment
Check for project context first: If .claude/project-context.md or .cursor/project-context.md exists, read Sections 4 (Audience), 5 (Website).
Identify: 1. Business type: Storefront vs service-area 2. Location: Single or multiple 3. Current listings: Existing GBP, directories
NAP Consistency
NAP = Name, Address, Phone. Critical for local rankings.
| Rule | Guideline |
|---|---|
| Exact match | "Street" vs "St." or "LLC" inconsistency = Google may treat as different entities |
| Fix first | Audit and fix inconsistencies before adding new citations |
| Tools | BrightLocal, Whitespark, Moz Local for audit |
Google Business Profile
| Element | Guideline |
|---|---|
| Address | Physical address; no P.O. boxes |
| Description | 750 chars; primary keywords in first 100 |
| Hours | Accurate; seasonal availability |
| Category | Primary category matches business type |
| Service-area | Hide address if no storefront; define service areas |
Citation Building
Targeted precision over submitting to every directory.
Priority order: 1. Google Business Profile 2. Apple Maps 3. Yelp, Bing Places, Facebook 4. Better Business Bureau, Foursquare, Nextdoor 5. Niche directories (Healthgrades, Angi, etc.)
Citation Audit
- Incorrect or outdated data
- Duplicate entries
- Missing listings on key directories
Fix before adding; compounding errors harm rankings.
Output Format
- NAP (exact format for consistency)
- GBP optimization checklist
- Citation priority list
- Audit findings (if applicable)
Related Skills
- geo: GEO for AI search; local + AI overlap
- localization-strategy: Multilingual; local + i18n
- directory-submission: Directory listings; different from local citations
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Use podcast-marketing for full podcast lifecycle strategy rather than single social card or local SEO optimization skills.
FAQ
What does local-seo do?
Optimize local SEO with Google Business Profile, NAP consistency, and citations.
When should I use local-seo?
User mentions local SEO, Google Business Profile, NAP, citations, or Maps ranking.
Is local-seo safe to install?
Review the Security Audits panel on this page before installing in production.