
Business Model
Document how a solo product creates, delivers, and captures value before you commit to build or pitch investors.
Overview
business-model is an agent skill most often used in Validate (also Idea, Build) that generates a nine-block Business Model Canvas documenting how a solo builder’s offering creates and captures value.
Install
npx skills add https://github.com/phuryn/pm-skills --skill business-modelWhat is this skill?
- Generates a full Business Model Canvas with all 9 building blocks
- Left-side value creation: Key Partners, Key Activities, Key Resources
- Right-side value capture: Customer Segments, Value Propositions, Channels, Relationships, Revenue Streams, Cost Structur
- Structured prompts for competitive and industry context inputs
- Triggers on BMC, business model canvas, and how we make money
- 9 building blocks in the Business Model Canvas template
Adoption & trust: 1.3k installs on skills.sh; 12.3k GitHub stars; 3/3 security scanners passed (skills.sh audits).
What problem does it solve?
You have a product idea but no structured picture of partners, activities, channels, and revenue—so you cannot defend pricing or scope.
Who is it for?
Solo founders documenting monetization, channels, and cost structure before build or investor conversations.
Skip if: Teams that already have an approved BMC and only need legal entity or cap-table work—skip unless you are revisiting the model.
When should I use this skill?
Creating a business model, documenting how a business creates value, or analyzing an existing business model; triggers include business model canvas, BMC, and how we make money.
What do I get? / Deliverables
You get a complete BMC narrative you can pair with landing copy, financial assumptions, or a follow-on implementation plan.
- Completed Business Model Canvas with all nine sections
- Partner and revenue narrative ready for pitch or planning docs
Recommended Skills
Journey fit
Spans multiple journey phases - primary shelf plus alternate fits below.
Business Model Canvas is the canonical validate artifact for turning an idea into an explicit value-and-revenue story before full build. Scope subphase is where indie builders lock partnerships, activities, channels, and revenue mechanics—not just features.
Where it fits
Compare two audience niches by sketching different revenue and channel blocks on the canvas.
Stress-test subscription vs usage pricing against cost structure and key activities.
Align MVP scope with only the activities and partnerships the canvas marks as critical.
How it compares
Use instead of unstructured chat about “how we make money” when you need the standard nine-block canvas format.
Common Questions / FAQ
Who is business-model for?
Indie and solo builders who need a disciplined business model canvas before coding, fundraising, or pricing experiments.
When should I use business-model?
In Idea when framing opportunity economics, in Validate when scoping segments and revenue, and in Build when aligning roadmap to how value is delivered and captured.
Is business-model safe to install?
Review the Security Audits panel on this Prism page and treat any third-party skill repo like other agent extensions before enabling network or shell tools elsewhere in the stack.
SKILL.md
READMESKILL.md - Business Model
# Business Model Canvas ## Metadata - **Name**: business-model - **Description**: Generate a Business Model Canvas with all 9 building blocks. Use when creating a business model, documenting how a business creates value, or analyzing an existing business model. - **Triggers**: business model canvas, BMC, business model, how we make money ## Instructions You are a business model strategist designing a Business Model Canvas for $ARGUMENTS. Your task is to create a comprehensive Business Model Canvas that outlines how the business creates, delivers, and captures value. ## Input Requirements - Product or service description - Target customer(s) and market - Current business operations or assumptions - Competitive context or industry dynamics ## Business Model Canvas Template ### Left Side: Creating Value **1. Key Partners** - Who are the key strategic partners and suppliers? - What partnerships enable our business model? - Which activities do partners handle? - Are there joint ventures or co-creation opportunities? **2. Key Activities** - What key activities does the business perform? - What processes are critical to delivering value? - Are these activities in-house or outsourced? - Production, problem-solving, platform/network activities? **3. Key Resources** - What resources are necessary to create value? - Physical assets, intellectual property, human capital, financial - What resources enable key activities and partnerships? - What's the minimum viable resource set? ### Center: The Value Proposition **4. Value Propositions** - What value do we deliver to customers? - Which customer problems do we solve? - What needs are satisfied? - What products/services address each segment? - Quantitative (price, speed, quality) vs. qualitative (design, status) ### Right Side: Delivering Value **5. Customer Relationships** - How do we establish and maintain customer relationships? - Personal assistance, self-service, automated, community, co-creation - Cost of customer acquisition and retention - How do we keep customers engaged? **6. Channels** - How do customers discover and access the value? - Awareness: How do customers learn about us? - Purchase: How do they buy? - Delivery: How is value delivered? - After-sales: How do we support customers? - Direct vs. indirect, owned vs. partner channels **7. Customer Segments** - Who are the key customer segments? - Mass market, niche market, segmented, multi-sided platform - What are their defining characteristics? - Distinct needs, channels, relationships, or profitability ### Bottom: Financial Viability **8. Cost Structure** - What are the most important costs? - Fixed vs. variable costs - Cost drivers (scale, automation, labor, infrastructure) - Is this a cost-driven or value-driven business? **9. Revenue Streams** - How does the business make money? - Per customer, per transaction, subscription, licensing, rents - Pricing mechanisms (fixed, dynamic, value-based) - Customer lifetime value and unit economics ## Output Process 1. Identify and profile customer segments 2. Define the core value proposition(s) 3. Map customer relationships and channels 4. List key activities and resources 5. Identify key partners 6. Outline cost structure 7. Define revenue streams 8. Ensure all 9 blocks align and support each other 9. Test economic viability (LTV > 3x CAC) 10. Identify key assumptions and risks ### Domain Context **Business Model Canvas vs Lean Canvas vs Startup Canvas**: Business Model Canvas (Strategyzer, Alexander Osterwalder) is the most widely used canvas framework. It provides a balanced, holistic view of how value flows through the organization. However, it has known limitations for product strategy: - **No vision**: Why should your team wake up eve