aitytech/agentkits-marketing
32 skills1.2k installs18.5k starsGitHub
Install
npx skills add https://github.com/aitytech/agentkits-marketingSkills in this repo
1Social MediaA skill for social media strategy, content creation and platform optimization. A developer uses it to create platform-specific content, optimize for algorithms, plan calendars and build community. It supplies a platform selection matrix, content-pillar ratios, algorithm factors and posting-time tables.309installs2Paid AdvertisingThis skill plans and optimizes paid media across Google, Meta, and LinkedIn. It covers campaign objectives, funnel-based audience targeting, platform-specific campaign types, key metrics and benchmarks, and budget allocation. A developer uses it when launching or troubleshooting paid campaigns and managing spend for profitable acquisition.72installs3Analytics Attributionanalytics-attribution covers marketing performance measurement, attribution modeling, and ROI analysis. It gives frameworks for choosing attribution models, mapping KPIs to funnel stages, calculating CAC and LTV, and building dashboards and reports. A developer or marketer uses it when setting up tracking, analyzing campaign performance, or troubleshooting data discrepancies.45installs4Seo MasteryA skill for search engine optimization across keyword research, on-page, technical SEO and link building. A developer uses it to optimize content for rankings, run SEO audits and design content strategies for organic growth. It supplies frameworks, metric tables and checklists for each area.38installs5Content Strategycontent-strategy covers content planning, creation, and distribution for organic growth. It provides frameworks for content pillars, mapping content to funnel stages, building content calendars, and repurposing content across channels. A developer or marketer uses it when planning content calendars, developing content pillars, or optimizing content for different funnel stages.37installs6Brand Buildingbrand-building covers brand strategy, identity, positioning, and voice development. It provides frameworks for writing positioning statements, defining brand foundation elements, choosing a brand architecture model, and setting a brand voice. A developer or marketer uses it when developing brand guidelines, creating positioning statements, or building brand architecture for multi-product companies.35installs7Marketing FundamentalsThis skill supplies foundational marketing concepts and frameworks: the TOFU/MOFU/BOFU funnel, customer-journey mapping, value-proposition design, positioning, and a marketing metrics framework. A developer uses it as baseline knowledge before planning campaigns, messaging, or acquisition strategy. It is beginner-level grounding for other marketing tasks.33installs8Marketing IdeasThis skill offers a library of 140 marketing ideas for SaaS and software products, organized by category such as content and SEO, competitor comparison, free tools, and paid advertising. A developer uses it to find relevant growth tactics for their product, stage, and resources. The skill surfaces a shortlist of ideas and implementation detail.32installs9Copywritingcopywriting helps write, rewrite, and improve marketing copy for pages like homepages, landing pages, pricing, feature, about, and product pages. It gathers context on page purpose, audience, product, and traffic, then applies conversion copy principles and style rules. A developer or marketer uses it when they need headline, CTA, or page copy that drives action.31installs10Email MarketingThis skill guides an agent through email campaign strategy, automation, and optimization. It covers email types and timing, deliverability, segmentation, subject-line formulas, and welcome and nurture sequence frameworks. A developer uses it when building or improving lifecycle email programs and wanting to raise open, click, and conversion rates.31installs11Competitor Alternativescompetitor-alternatives builds competitor comparison and alternative pages for SEO and sales enablement. It covers four page formats with their search intent, URL patterns, target keywords, and section structures, and stresses honest comparison and modular competitor data. A developer or marketer uses it when creating alternative pages, vs pages, or competitor comparison pages to rank for competitive search terms.30installs12Copy Editingcopy-editing systematically improves existing marketing copy through focused editing passes rather than rewriting. It uses a Seven Sweeps framework where each pass targets one dimension such as clarity, voice, benefit bridges, or proof, looping back to check earlier sweeps. A developer or marketer uses it when they want to review, proofread, or polish existing marketing copy.30installs13Page CroThis skill analyzes marketing pages and recommends changes to improve conversion rates. It works through a seven-dimension framework covering value proposition, headline, CTA, visual hierarchy, trust signals, objection handling, and friction, then outputs quick wins, high-impact changes, and test ideas. A developer uses it when a homepage, landing page, or pricing page is not converting.30installs14Marketing PsychologyThis skill applies psychological principles and mental models to marketing, covering 70+ models organized for marketing use. It explains foundational thinking models, buyer psychology, and cognitive biases, each with a specific marketing application. A developer uses it to understand why people buy and to inform messaging, persuasion, and conversion decisions.29installs15Onboarding CroThis skill optimizes post-signup onboarding and user activation to reach the aha moment fast and drive retention. It covers defining activation, onboarding flow patterns like checklists and empty states, progress indicators, and multi-channel coordination with email. A developer uses it when new users sign up but drop off before experiencing core value.29installs16Paywall Upgrade CroA skill that helps design and optimize in-app paywalls, upgrade screens, upsell modals and feature gates. A developer uses it when converting free or trial users to paid, or upgrading users to higher tiers, at moments where the user has already experienced value. It provides trigger-point guidance, paywall screen components and copy patterns.28installs17Pricing StrategyA skill for SaaS pricing and monetization strategy. A developer uses it to decide packaging, pricing metrics and price points, and to run willingness-to-pay research. It covers value-based pricing, Van Westendorp price sensitivity and MaxDiff feature-value analysis.28installs18Email SequenceThis skill designs and optimizes email sequences such as drip, nurture, welcome, and re-engagement flows. It provides email-by-email templates with subject lines, timing, and goals for each sequence type. A developer uses it when building automated lifecycle email programs that move contacts toward conversion.27installs19Ab Test Setupab-test-setup helps plan, design, and implement A/B and split tests. It walks through hypothesis writing, choosing test types (A/B, A/B/n, multivariate, split URL), calculating sample size and duration, and selecting primary, secondary, and guardrail metrics. A developer or marketer uses it when they want to test a change like variant copy or a CTA and get statistically valid results.26installs20Form CroThis skill optimizes non-signup forms such as lead-capture, contact, demo-request, application, and checkout forms to raise completion rates. It gives field-by-field guidance, layout and multi-step patterns, error handling, and submit-button copy. A developer uses it when a form has too much friction or low completion.26installs21Free Tool StrategyThis skill plans and evaluates free tools built as a marketing channel, an approach it calls engineering as marketing. It covers tool types, an ideation and validation framework, SEO and link-building angles, and when to gate for lead capture. A developer uses it when deciding whether and how to build a calculator, generator, or analyzer to attract organic traffic and leads.26installs22Launch StrategyThis skill plans product launches, feature announcements, and go-to-market strategy. It uses an ORB framework across owned, rented, and borrowed channels plus a five-phase launch approach from internal to public. A developer uses it when planning a launch, waitlist, or Product Hunt push and wants to build compounding momentum.26installs23Problem SolvingA skill that applies systematic problem-solving techniques to marketing challenges. A developer uses it when a campaign is stuck, over-complex, or facing creative blocks and recurring failures. It offers frameworks such as simplification cascades, collision-zone thinking, meta-pattern recognition, inversion and the scale game.26installs24Programmatic SeoA skill for programmatic SEO, building SEO-optimized pages at scale using templates and data. A developer uses it to create directory, location, comparison or template pages that rank without triggering thin-content penalties. It provides 12 playbooks, URL-structure rules and data-defensibility guidance.26installs25Signup Flow CroA skill for optimizing signup, registration and trial-activation flows. A developer uses it to reduce friction, increase completion rates and set users up for activation. It gives field-by-field guidance, single-step vs multi-step tradeoffs and trust-building tactics.26installs26Popup CroA skill for creating and optimizing popups, modals, overlays, slide-ins and banners for conversion. A developer uses it when building email-capture, lead-magnet, discount, exit-intent or announcement popups without annoying users. It covers trigger strategies, popup types, design rules and copy formulas.25installs27Schema MarkupA skill for adding and optimizing schema.org structured data on a site. A developer uses it to implement JSON-LD markup that helps search engines understand content and enables rich results. It provides ready templates for common schema types and rules for accuracy and validation.25installs28Referral ProgramA skill for designing and optimizing referral, affiliate and word-of-mouth programs. A developer uses it to turn customers into a growth channel by choosing trigger moments, share mechanisms and incentive structures. It distinguishes customer referral programs from affiliate programs and covers viral-loop design.24installs29Document Skills/DocxHandles DOCX document tasks from the AgentKits marketing document skill set. Use when agents need to produce or modify Word files.11installs30Document Skills/PdfCovers PDF document tasks from the AgentKits marketing document skill set. Use when agents need to read, create, or transform PDFs.11installs31Document Skills/PptxHandles PPTX presentation tasks from the AgentKits marketing document skill set. Use when agents need slide creation or deck updates.11installs32Document Skills/XlsxCovers XLSX spreadsheet tasks from the AgentKits marketing document skill set. Use when agents need tabular data in Excel format.11installs